
Top 4 Challenger Brands Taking On Nigeria’s Bitters Category.
The Alcoholic Bitters category is one of the fastest-growing categories in Nigeria’s alcoholic beverage market. The market, valued at over US$400 million, boasts a remarkable
The Alcoholic Bitters category is one of the fastest-growing categories in Nigeria’s alcoholic beverage market. The market, valued at over US$400 million, boasts a remarkable
After securing the necessary approvals, the management of a leading Nigerian brewer, the International Breweries Plc, announced a rights issue aimed at raising N588bn to