
Africa’s Drinks Industry Has a Sober Problem, & a Bigger Opportunity
At Katampe market on the northern edge of Abuja, sachet alcohol is not smuggled. It hangs in clusters from nails, openly, casually, like ripe fruit

At Katampe market on the northern edge of Abuja, sachet alcohol is not smuggled. It hangs in clusters from nails, openly, casually, like ripe fruit

An industry already battered by naira devaluation and record losses is pushing back hard against what it warns could be a fiscal framework that kills

On 18 February 2026, Ramadan and Lent began on the same day , a convergence last seen in 1863, unlikely to recur until 2189. For the

The numbers landed like a wake-up call for anyone still treating Africa as a secondary market. Coca-Cola HBC’s full-year 2025 results, released on 10 February,

The global ready-to-drink revolution has arrived on African shores, bringing with it questions about consumer behavior, market strategy, and regulatory preparedness. When Diageo announced in

Beyond projections, Africa’s beverage industry is entering 2026 with confidence built on concrete growth in the continent. From Lagos to Nairobi, Casablanca to Cape Town,

We are Africa’s best storytellers for beverage brands. Let’s tell your brand story with interesting and unique perspectives that thrill your audience and amplify your

After securing the necessary approvals, the management of a leading Nigerian brewer, the International Breweries Plc, announced a rights issue aimed at raising N588bn to




