Tiger Beer is extending its Manchester United partnership into consumer events across Port Harcourt, Enugu, Aba and Asaba, using bar-based parties to connect the brand
Bold ’98 Irish Whiskey held a retro-themed launch called Party Like It’s ’98 at Nomaada Restaurant in Victoria Island, Lagos, on 5 October 2026. Distributors,
Nigeria’s food and drug regulator has seized banned alcoholic drinks it values at about N300 million from three Lagos markets. NAFDAC announced the operation on
Nigerian Breweries made N99.1 billion in 2025 after losing N145 billion the year before, yet its chief executive says the beer market shrank. The gap
The Nigerian drinks and sausage maker took the fast-moving consumer goods corporate brand prize, and Managing Director Seleem Adegunwa was named brand entrepreneur of the
The 125-bottle cask can mature for up to five more years at Royal Lochnagar, and Diageo has not published a price. Diageo has unveiled the
Tests on 15 unlabelled samples from Ondo State point to methanol, and the case shows how little regulators can trace when an informal drink has
Regulators cleared Asahi’s $2.3 billion purchase of Diageo’s stake in East African Breweries on that condition. Measuring it, enforcing it and filling the space are
By ID Africa Lagos does not make slowing down particularly easy. There is always somewhere to be, another message to answer or another plan competing
By ID Africa The Macallan, the world-renowned single malt whisky, partnered with Kokopelli Art Gallery to mark its fifth anniversary with a three-day celebration of
