PepsiCo’s CEO of International Beverages, Eugene Willemsen, identified shifting Chinese consumer behaviour and artificial intelligence deployment as the two forces shaping the company’s growth outside
Guinness Nigeria told Lagos journalists this week that Nigeria has become the third-largest market for the Guinness brand worldwide, trailing only Ireland and the United
Coca-Cola this week unveiled its most sophisticated fountain platform in the company’s 140-year history, and the technology offers a useful lens for reading where Africa’s
X3M Intelligence’s Gen Z Drinking Report, presented at Lagos Marriott Hotel Ikeja on May 9 and drawn from a nationwide survey of 1,015 respondents aged
South African wine portal wine.co.za has formalised a content distribution agreement with Lagos-based beverage platformBottleKing, giving the Nigerian retailer exclusive rights to carry wine.co.za’s editorial
Abu Dhabi’s Khalifa Economic Zones, KEZAD Group, has signed a long-term land lease with Abu Dhabi Refreshment Company, the PepsiCo franchise bottler for the Emirate,
Nestlé has published findings from a multi-year robusta breeding trial in Côte d’Ivoire showing that a selected mix of six coffee varieties can raise yields
X3M Ideas has released a consumer intelligence study on Nigerian Gen Z alcohol consumption, finding that 74.3 per cent of respondents drink rarely or occasionally,
A Lagos-based public health group is pressing Nigeria’s government to support mandatory warning labels on alcohol bottles at the 49th session of the Codex Committee
HEINEKEN has completed a global marketing agency review, reappointing dentsu to its decade-long global media mandate and naming Publicis as its global secondary production partner,
