
Martell Launches Cognac’s First AI Bartender, Targeting Younger Drinkers Globally
Pernod Ricard’s Martell has deployed an AI-powered VirtualBartender on its global cocktail platform, claiming to be the first brand in the cognac category to offer

Pernod Ricard’s Martell has deployed an AI-powered VirtualBartender on its global cocktail platform, claiming to be the first brand in the cognac category to offer

Tanzanian billionaire Mohammed Dewji is investing $50 million to build a soft drinks manufacturing plant in Mombasa, his most direct challenge yet to Coca-Cola and

Varun Beverages commissioned a $40 million Cheetos manufacturing plant and juice and dairy blend facility in Harare on May 13, deepening India’s most aggressive consumer

South Africa shipped 2.9 million tons of citrus to international markets in 2025, overtaking Spain to claim the title of world’s largest exporter by volume,

Cadbury Nigeria has appointed Ayman Hussein F. Gaafar as Managing Director, effective May 15, 2026, placing an FMCG executive with deep beverage market experience at

At a state banquet in Beijing’s Great Hall of the People on May 14, Trump raised a stemmed glass during a toast with Xi Jinping

As health concerns, regulation, and changing consumer habits reshape beverage demand, manufacturers are expanding zero-sugar and reduced-sugar portfolios across soft drinks, malt, energy, and flavoured

From lagers and stouts to herbal bitters and RTDs, Nigeria’s alcohol market is evolving rapidly, and alcohol strength remains central to consumer choice. Nigeria’s alcoholic

Twinings Ovaltine opened its £24 million Lagos manufacturing facility in March 2026, marking the first time the brand has produced anywhere on the African continent.

PepsiCo’s CEO of International Beverages, Eugene Willemsen, identified shifting Chinese consumer behaviour and artificial intelligence deployment as the two forces shaping the company’s growth outside