Sprite, Safaricom Launch National Creator Platform Across Kenyan Campuses
Sprite has extended its “It’s That Fresh” campaign into Kenyan campuses through the Hook’d on Fresh competition, a national creator platform running from April 1
Sprite has extended its “It’s That Fresh” campaign into Kenyan campuses through the Hook’d on Fresh competition, a national creator platform running from April 1

Nigeria is among West Africa’s most significant cocoa producers, yet the bulk of its beans still leave the country unprocessed. European manufacturers purchase the raw

The drinks industry is built on water. And the water is running out. This year’s World Water Day, observed on 22 March under the theme

For the first time in nearly a century, the wine glass at a British royal state banquet yielded its place, and a Nigerian mocktail stepped

Cloud coffee got us here. Now we’re knee-deep in pistachio lattes, adaptogenic brews, and a generation that turns its morning cup into content before it’s

A Cabinet-approved policy banning supermarket sales, home deliveries and raising the drinking age to 21 has set off a fierce industry backlash, and raised a

In the biggest Japanese investment ever made in African beverages, Asahi Group Holdings is taking the wheel at East African Breweries, and a continent-sized growth

As Mauritius drafts its 2026–2027 budget, its largest beverage company is making a defining investment MAURITIUS, With a US$15 million (MUR 700 million) production line

While multinationals quietly exit Nigeria’s beverage sector, one state government is doing the opposite, buying back industrial graveyards and daring private capital to bring them

Ten months after the wine industry’s most consequential restructuring deal closed, Vinarchy is drawing the last line between itself and its former parent and Spain




